Turn completed jobs into feedback, reviews and repeat business
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Reputation management automation

Turn every finished job into useful feedback.

Automatically ask every customer for an honest review, make it easy to share their experience publicly, and alert your team when someone needs attention—before a small issue becomes a lasting problem.

See the workflow →

Designed for genuine customer feedback. No incentives, fake reviews or review gating.

Customer experienceLIVE WORKFLOW
SMS · sent automatically

Hi Sarah, thanks for choosing Northside Services. How did we do today? We’d value your honest feedback.

12345
Every customerReceives the same honest public-review opportunity
Service recoveryLow feedback creates a task and alerts the right person
✓ SMS & email requests✓ Google review links✓ Internal alerts✓ Feedback reporting
One connected workflow

Ask consistently. Respond intelligently.

The automation starts from a real business event, follows up without adding admin, and gives your team a clear next step.

1

Trigger at the right moment

Start when a job, appointment, purchase or onboarding milestone is completed.

2

Send a personal request

Thank the customer by name and request honest feedback by SMS or email.

3

Offer the same review path

Every genuine customer gets the same opportunity to leave a public Google review.

4

Capture private detail too

Collect a score and comments so the business can understand the experience behind the rating.

5

Escalate unhappy feedback

Lower scores can create a task, notify the owner and start a prompt service-recovery conversation.

6

Track what improves

See requests, clicks, reviews, sentiment and recurring themes in one connected system.

Built for trust

A better system than only asking happy customers.

Google prohibits selectively soliciting positive reviews. A compliant workflow asks customers consistently, then uses private feedback to decide the internal response—not whether they are allowed to review publicly.

  • Use neutral language and ask for an honest experience
  • Give every genuine customer the same public-review opportunity
  • Route lower feedback to a fast, human service-recovery task
  • Keep consent, timing and opt-out rules in the workflow
COMPLIANT WORKFLOW
Public review requestSame path for every customer
Internal responseTailored to the feedback received
Business improvementTrends become training and process changes
When feedback needs attention

Turn a poor experience into a recovery task.

The goal is not to hide criticism. It is to hear it early, respond well and learn from it.

01

Alert the right person

Send an in-app, email or SMS notification with the customer, rating, comments and contact link.

02

Create accountability

Add a task, owner and response deadline instead of leaving the comment buried in an inbox.

03

Follow up personally

Let a person acknowledge the concern, clarify what happened and agree on a practical next step.

04

Use the pattern

Tag recurring themes so the business can improve service, training, expectations and communication.

Connected inside HighLevel

Less chasing. More visibility.

Automated requests

Send after appointment completion, invoice payment, job completion or another agreed trigger.

Review dashboard

Track requests and incoming reviews from connected profiles without juggling spreadsheets.

AI-assisted replies

Draft on-brand responses for approval, with urgent or sensitive reviews routed to a person.

Customer reactivation

Use genuine feedback and service history to create better follow-up and referral opportunities.

Practical questions

What business owners usually ask

Can we send the Google link only to customers who rate us four or five stars?

No. That is review gating. The safer workflow gives every genuine customer the same public-review opportunity, while the internal response can change according to their feedback.

Can this remove negative Google reviews?

No legitimate system can promise that. Reviews that breach platform policy may be reported, but genuine criticism should be answered professionally and used for service recovery.

When should the request be sent?

Usually shortly after the service is genuinely complete—while the experience is fresh. Timing, quiet hours and follow-up frequency are configured for the business.

Will staff be notified about unhappy feedback?

Yes. The workflow can create a task and send in-app, email or SMS alerts to the owner, assigned team member or service manager.

Can we use our Google Business Profile?

Yes. The correct profile is connected during setup and tested before the workflow is activated.

Does it work with Ava, the AI receptionist?

Yes. Ava can capture feedback during a conversation, while the reputation workflow handles structured follow-up, alerts, review requests and reporting.

A useful next automation

Make feedback part of the customer journey.

We’ll map the trigger, messages, review destination, team alerts and recovery path around the way your business already works.